October 23, 2024
Style & Beauty, People,
Pulling up in (of course) a signature racing green Aston Martin a few days before race day and the always much anticipated USGP, Lance Stroll took some time to stop by the Boss store, sporting a white over shirt and chinos from the latest Aston Martin x Boss collaborative collection.
Stroll met with some fans, signed some hats, and chatted with us about his love for racing, fashion and Texas!
See also: Revealed: Austin Way's 2024 Women of Style
What was your journey like to become a driver? How long has this been your goal?
Yeah, it's been a journey pretty much my whole life—I was always very passionate about cars. I grew up watching Formula One and racing, and then when I was six years old, I got my first go-kart. There was like a parking lot close to the house where we used to set up cones, and I liked to drive around the cones—and that’s when I got the bug for it. Then, I started racing when I was eight years old, and it took off from there.
What is it like being a part of the Aston Martin team?
It’s incredible. As you know, we’re a team that has grown so much over the last couple of years and has a very exciting, bright future ahead, and it’s awesome to be a part of it and see it all happen.
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What does it mean to have such strong members, such as Boss? What does it mean to #BeYourOwnBoss on and off the track?
It’s great to see two amazing brands come together and deliver these great pieces. It’s really cool to see Boss come out with the new Aston Martin collection, and I’ve always loved wearing the stuff, so yeah, it makes it fun.
What is your relationship with fashion, and how do you feel your Boss looks add to your confidence on the track and off?
Yeah, it’s very important, you know! To perform good, you gotta feel good, and you gotta look good, and that’s what Boss is all about. Good fits and good gear—I’m lucky enough to wear their stuff when I’m out on the road, absolutely.
Are there any specific pieces from the Boss x Aston Martin Luxury capsule collection that you particularly love?
I love all the new stuff, the new Boss X Aston Martin stuff, it’s looking really good.
What is your goal for the 2025 year?
We have the rest of 2024 to finish first, so we’re aiming to finish ‘24 on a good note—finish it off strong. There are still six races left, so there are a lot of points up for grabs, and then, yes, exciting times are coming ahead for the 25-26 season.
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What do you think about Texas?
I love Texas, I love my barbecue, and I love football.
That’s a good answer.
I’m rooting for the Longhorns; I think if I wasn’t, we would have a problem.
You might be marched out of the state if you chose otherwise!
See more of the Aston Martin x Hugo Boss collection and shop the looks yourself at hugoboss.com.
This interview has been edited for length and clarity.
Photography by: Courtesy of Boss