May 22, 2017
By Samantha Reichstein | August 31, 2016 | Home & Real Estate
Austin’s creative minds are transforming the advertising world. Bringing a millennial spunk to the craft, mid-sized, one-stop shops like Tilted Chair, Chaotic Moon, and Guerilla Suit are changing the rules of the advertising game. The same can be said of their innovative workspaces.
A large lightbulb-shaped light fixture beckons employees to have a eureka moment at Tilted Chair in East Austin.
From a two-story house nestled in an East Side cul-de-sac, the 18 employees of full-service digital advertising agency Tilted Chair create everything from online videos to billboards for major clients such as People magazine, Torchy’s Tacos, and Topo Chico. “We found [the house] on Craigslist, and it just felt like home,” partner Erik Hernandez says. Style: Comfortable yet creative. Dogs are more than welcome; traditional office phones are not. Character Building: The home’s previous tenant, a skilled metalworker and designer, gave the home a unique feel, with a handmade wooden staircase and a vintage oven. Favorite Room: The second-floor quiet space nicknamed “The Roost” includes couches, a hammock, and, appropriately, a large, metal rooster.
Graffiti walls and pops of color create a kinetic vibe at Chaotic Moon.
With more than 200 employees, six-year-old Chaotic Moon, the tech-haven development and design agency with clients like Dell, Disney, and Pizza Hut, fully embraces its tagline: “We’re The Best,” featured front and center in an Austin-themed graffiti wall in the lobby of its downtown two-story offices. “It is a little tongue and cheek, but if you don’t think it then why are you in this space?” says Chad Darbyshire, Chaotic Moon’s EVP of creative marketing and innovation R&D. The Dark Side: Glass offices are named after super-villains such as Maleficent and Darth Vader. Both Worlds: Half the space is designed for desks and chairs, while other rooms are filled with Lego towers, hanging skateboards, and strobe lights—perfect for Nerf gun fights. The Future: Chaotic Moon is merging with London-based Fjord in October, but its culture and vibe will continue, Darbyshire promises.
Neutral tones and clean lines give Guerilla Suit’s offices a blank-canvas feel.
With 10 full-time employees, the close-knit Guerilla Suit works its magic for clients like ACL Live, the Pearl in San Antonio, and Wendy Davis’s Deeds Not Words campaign. “Our work is colorful and vibrant, so we try to keep our surroundings minimal,” says art director Luigi Maldonado. Style: A clean-cut design and shades of cream give it a blank-canvas feel. Creative Corner: The office kitchenette is filled with the team’s favorite snacks and client products, and bright, neon letters arranged to read as centaur city. Get-away: The office balcony overlooking downtown Austin includes tables, chairs, and a surprising plethora of palm trees. “If you close your eyes and squint, you can almost imagine yourself on an island,” says account director Julie Warenoff.
PHOTOGRAPHY COURTESY OF TILTED CHAIR CREATIVE; PhotograPhy by John-Paul garrigues (guerilla suit); Patrick Wong (chaotic Moon)
April 21, 2017